Carmichael Lynch recently launched Holiday 2020 work for Caribou Coffee. It’s a design-forward creative campaign that brings a dose of energy and positivity after a year that has been anything but merry and bright. Primarily running on social and in-store, the work is bright, colorful and festive, reminding people to appreciate the little moments that truly define the holiday season, like cozying up with a hot drink or “gathering” with friends and family — even if it’s over Zoom.