As one of the agencies leading nominations in the 2019 Public Relations Society of America (PRSA) Silver Anvil Awards, Carmichael Lynch Relate was named a finalist for 12 awards representing a variety of clients and work categories.
The PRSA Silver Anvil Awards celebrate organizations that have successfully addressed a contemporary public relations issue with exemplary professional skill, creativity and resourcefulness. Entries are evaluated for their strategic nature using four key components – research, planning, execution and evaluation. Winners will be announced on June 6, 2019, at the Silver Anvil Awards Ceremony in New York City.
Carmichael Lynch Relate finalists include:
Events and Observances – More than Seven Days, Consumer Products
“Edwards Desserts Celebrates Brand Fan Love” with Edwards Desserts
Influencer Marketing Program – Macro Influencers
“Red Baron Solves Summer Mealtime Chaos” with Red Baron
Influencer Marketing Program – Macro Influencers
“Garden of Life grabs “attention” for cleaner vitamins and supplements” with Garden of Life
Marketing – Consumer Products, Food and Beverage
“Red Baron Solves Summer Mealtime Chaos” with Red Baron
Marketing – Consumer Products, Healthcare
“Protecting Athletes’ Health on the Field of Play” with Prevent Biometrics
Marketing – Consumer Services, Financial
“Allstate: Good Hearts, Good HandsSM” with Allstate
Marketing – Consumer Services, Travel/Tourism/Hospitality
“KAYAK Helps U.S. Soccer Fans Find A New Fandom” with KAYAK
Integrated Communications – Consumer Products, Retail
“Helzberg Diamonds Introduces A New Way To Get Engaged” with Helzberg
Content Marketing – Consumer Services
“KAYAK Helps U.S. Soccer Fans Find A New Fandom” with KAYAK
Integrated Communications – Consumer Products and Non Packaged Goods
“Conoco Launches ‘Choose Go’” with Conoco
Marketing – Business to Business Products
“Bringing Sexy Back to the Box” with IBM Power Systems
Most Effective Campaign on a Shoe String – $5,000-10,000, Business
“KAYAK Helps U.S. Soccer Fans Find A New Fandom” with KAYAK